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Building this site has been a bit of a comedic adventure in Why Designers Should Hire A Designer. Despite all our proselytizing about keeping things simple, when it came to our own site we found ourselves trying to cram it full of every idea we’ve ever had. Seriously – the first iteration of the site practically did your dishes for you. And then, inevitably, we’d hit a wall. Pound our keyboards in frustration. Let the site sit for a while. Each time we came back to it we cut it down a little bit more, but there was still too much information and too little breathing room.

Finally, about a week ago, we started over. Clean slate, blank page. We had a brainstorming session in which we wrote down the three most important goals of couldbe studios: being able to offer affordable, quality design to people who don’t think they’ll be able to hire a designer; making accessible, standards-compliant sites; and providing complete identity solutions to small and home-based businesses. With those three things hanging out all by themselves on a piece of notebook paper, we went back to designing our site – and we knocked the whole thing out in a little over a weekend. Go, us!

We’re sort of glad it took so much work to get the site going, actually. Now that we know exactly what our clients are going through, we’ll be even better at helping them through the design process. And it is a process, you know? Getting from Point A to Point B isn’t always a straight shot.

So, yeah. Have a look at couldbe studios. Drop us a line if you want to hook up with a new site or a spiffy logo. And enter your name and e-mail address in the form on this blog to get our newsletter and stay on top of our latest happenings.