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	<title>CouldBe Studios &#187; blogging</title>
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	<link>http://www.couldbestudios.com</link>
	<description>small business web design and development in Portland Oregon</description>
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		<title>Tickets still available for WordCamp PDX 2010</title>
		<link>http://www.couldbestudios.com/couldbe-studios/tickets-still-available-for-wordcamp-pdx-2010/</link>
		<comments>http://www.couldbestudios.com/couldbe-studios/tickets-still-available-for-wordcamp-pdx-2010/#comments</comments>
		<pubDate>Mon, 16 Aug 2010 23:13:17 +0000</pubDate>
		<dc:creator>Jessica</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[wordcamp]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://www.couldbestudios.com/?p=402</guid>
		<description><![CDATA[Click here to get your tickets! Don&#8217;t wait too long; the event sold out last year and it&#8217;s almost certain to do the same this time around. I&#8217;ll be talking about Business Blogging for Non-Writers &#038; we&#8217;ll be giving away copies of our book as well. Hope to see you there!]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.couldbestudios.com/whatcouldbe/blog/wp-content/uploads/2010/08/book-1.jpg"><img src="http://www.couldbestudios.com/whatcouldbe/blog/wp-content/uploads/2010/08/book-1-300x199.jpg" alt="" title="WordPress Visual QuickStart Guide" width="300" height="199" class="alignleft size-medium wp-image-403" /></a><a href="http://ticketsoregon.com/event.php?event_id=602">Click here to get your tickets!</a> Don&#8217;t wait too long; the event sold out last year and it&#8217;s almost certain to do the same this time around. I&#8217;ll be talking about Business Blogging for Non-Writers &#038; we&#8217;ll be giving away copies of our book as well. Hope to see you there! </p>
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		<title>TwitterThreads</title>
		<link>http://www.couldbestudios.com/web-design/twitterthreads/</link>
		<comments>http://www.couldbestudios.com/web-design/twitterthreads/#comments</comments>
		<pubDate>Wed, 13 Feb 2008 03:41:47 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[stuff we use]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[API]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[twitter API]]></category>
		<category><![CDATA[twitterthreads.com]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=70</guid>
		<description><![CDATA[Last night I went a little crazy and decided to try my hand at using the twitter API for something. I love twitter, and much of the time the group stream of consciousness that is displayed is great, but&#8230; there are times when following a conversation can be a little tough. I have found myself [...]]]></description>
			<content:encoded><![CDATA[<p>Last night I went a little crazy and decided to try my hand at using the twitter API for something.</p>
<p>I love twitter, and much of the time the group stream of consciousness that is displayed is great, but&#8230; there are times when following a conversation can be a little tough.</p>
<p>I have found myself wishing that there were a way to sort it into easier to follow pieces.</p>
<p>So i figured that would be a good place to start. What I ended up with is TwitterThreads.com.</p>
<p><a href='http://www.twitterthreads.com' title='TwitterThreads'><img src='http://whatcouldbe.com/blog/wp-content/uploads/2008/02/screenshot1.jpg' alt='TwitterThreads' /><br />
TwitterThreads.com</a></p>
<p>The idea here is to connect the dots of the @replies in your twitter stream.</p>
<p><a href='http://whatcouldbe.com/blog/wp-content/uploads/2008/02/threading.jpg' title='Threading'><img src='http://whatcouldbe.com/blog/wp-content/uploads/2008/02/threading.thumbnail.jpg' alt='Threading' />(click)</a></p>
<p>Above is a screenshot of a threaded conversation I was having with <a href="http://www.tinyscreenfuls.com/">Josh Bancroft</a> this morning that illustrates fairly well what that looks like.</p>
<p>If you&#8217;ve somehow never heard of <a href="http://www.twitter.com">Twitter</a>, check it out. </p>
<p>Twitter rocks.</p>
<p>Cheers,</p>
<p>Matt Beck<br />
Partner, CouldBe Studios</p>
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		<title>Green Girls Guide</title>
		<link>http://www.couldbestudios.com/graphic-design/green-girls-guide/</link>
		<comments>http://www.couldbestudios.com/graphic-design/green-girls-guide/#comments</comments>
		<pubDate>Fri, 17 Aug 2007 19:27:32 +0000</pubDate>
		<dc:creator>Matt</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[graphic design]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[rants and raves]]></category>
		<category><![CDATA[reviews]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[green girls guide]]></category>
		<category><![CDATA[shop of the moment]]></category>
		<category><![CDATA[shopify]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=67</guid>
		<description><![CDATA[We were very pleased to see that one of our clients was picked as a &#8216;Shop of the Moment&#8217; by Jaded Pixel today. The Green Girls are cool people with cool, eco-friendly products, so check &#8216;em out folks! We&#8217;re really proud of the site, which is a wordpress / shopify integration that we think works [...]]]></description>
			<content:encoded><![CDATA[<p>We were very pleased to see that one of <a href="http://www.greengirlsguide.com/">our clients</a> was picked as a <a href="http://www.jadedpixel.com/2007/8/17/green-girls-guide">&#8216;Shop of the Moment&#8217;</a> by Jaded Pixel today.</p>
<p><img src="http://www.couldbestudios.com/clients/greengirls/screenshot.jpg" width="450px" /></p>
<p>The Green Girls are cool people with cool, eco-friendly products, so check &#8216;em out folks!</p>
<p><img src="http://www.couldbestudios.com/clients/greengirls/screenshot2.jpg" width="450px" /></p>
<p>We&#8217;re really proud of the site, which is a wordpress / shopify integration that we think works quite well.</p>
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		<title>Webvisions 2007: Day 1</title>
		<link>http://www.couldbestudios.com/rants-and-raves/webvisions-2007-day-1/</link>
		<comments>http://www.couldbestudios.com/rants-and-raves/webvisions-2007-day-1/#comments</comments>
		<pubDate>Fri, 04 May 2007 00:49:26 +0000</pubDate>
		<dc:creator>Jessica</dc:creator>
				<category><![CDATA[events]]></category>
		<category><![CDATA[rants and raves]]></category>
		<category><![CDATA[webvisions]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[portland]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=62</guid>
		<description><![CDATA[Mark Wyner&#8216;s presentation on Experience Design As the Sum of Its Parts was fantastic, and we liked his tattoos, too. It&#8217;s nice to be in an industry where tattoos are just part of the everyday and not something to be hidden, furtively, like a pvc fetish or a penchant for furries. At our last &#8220;day&#8221; [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.markwyner.com">Mark Wyner</a>&#8216;s presentation on Experience Design As the Sum of Its Parts was fantastic, and we liked his tattoos, too. It&#8217;s nice to be in an industry where tattoos are just part of the everyday and not something to be hidden, furtively, like a pvc fetish or a penchant for <a href="http://en.wikipedia.org/wiki/Furry_fandom">furries</a>. At our last &#8220;day&#8221; job, we found ourselves deeply resentful of the fact that we had to keep the tattoos on our ankles covered. Now that we work for ourselves, our intricate Tengwar runes (that&#8217;s Elvish, for the less dorky among us) are free to see the light of day, assuming said day is not drenched in rain. And isn&#8217;t that what web design is really all about?</p>
<p><a href="http://www.flickr.com/photos/couldbe/483248014/" title="Photo Sharing"><img src="http://farm1.static.flickr.com/192/483248014_9b3ba27681_m.jpg" width="240" height="192" alt="mark wyner" align="left" class="postpic" /></a>Mark Wyner&#8217;s presentation had very little to do with tattooing (or being a big dork, although he did compare the internet to &#8216;Choose Your Own Adventure&#8217; books) and more to do with the way design and development can learn to work together to create a more useful and comprehensive whole. Basically it comes down to Information Architecture, Visual Design, Interface Markup and Functionality holding hands and playing nicely together to create sites that are not only pretty, but also functional, easy to maintain and accessible to a wide variety of consumers.</p>
<p>We&#8217;ve been devouring information about accessibility and semantic markup lately, so this session was particularly topical. We&#8217;ll link to the slides once we upload the pictures from the &#8220;good&#8221; camera and can decipher the URL on his closing slide. Seriously, you&#8217;d think that all those notes would have included that one vital bit of info, but you&#8217;d be wrong.</p>
<p><!-- Technorati Tags Start --></p>
<p>Technorati Tags:<br />
<a href="http://technorati.com/tag/webvisions" rel="tag">webvisions</a>, <a href="http://technorati.com/tag/portland" rel="tag">portland</a>, <a href="http://technorati.com/tag/web%20design" rel="tag">web design</a>, <a href="http://technorati.com/tag/mark%20wyner" rel="tag">mark wyner</a>, <a href="http://technorati.com/tag/experience%20design" rel="tag">experience design</a>
</p>
<p><!-- Technorati Tags End --></p>
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		<title>Blog Juggling: Keeping All Your Online Identities In The Air at Once</title>
		<link>http://www.couldbestudios.com/rants-and-raves/blog-juggling-keeping-all-your-online-identities-in-the-air-at-once/</link>
		<comments>http://www.couldbestudios.com/rants-and-raves/blog-juggling-keeping-all-your-online-identities-in-the-air-at-once/#comments</comments>
		<pubDate>Fri, 12 Jan 2007 06:00:10 +0000</pubDate>
		<dc:creator>Jessica</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[rants and raves]]></category>
		<category><![CDATA[software and hardware]]></category>
		<category><![CDATA[stuff we use]]></category>
		<category><![CDATA[tutorials]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[identities]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[online]]></category>
		<category><![CDATA[personas]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=55</guid>
		<description><![CDATA[These days it isn&#8217;t unusual for people to have several online aliases. There&#8217;s the personal persona, hanging out on MySpace and YouTube; there&#8217;s the work persona, reading news feeds and doing online research; and there&#8217;s often a third, leisure persona, frequenting specialized bulletin boards and sites for hobbies like crafting, D&#038;D or politics. And, of [...]]]></description>
			<content:encoded><![CDATA[<p>These days it isn&#8217;t unusual for people to have several online aliases. There&#8217;s the personal <i>persona</i>, hanging out on MySpace and YouTube; there&#8217;s the work <i>persona</i>, reading news feeds and doing online research; and there&#8217;s often a third, leisure <i>persona</i>, frequenting specialized bulletin boards and sites for hobbies like crafting, D&#038;D or politics. And, of course, it wouldn&#8217;t be Web 2.0 if each of those aliases didn&#8217;t have its own blog.</p>
<p>As someone who manages several distinctly different blogs, I feel for people taking on the challenge of multiple online identities. The need for them, however, is undeniable. Here are some ways to make it all work (and crank up your productivity in the bargain). </p>
<h3>Compartmentalize</h3>
<p>The first step in managing multiple identities is breaking them down into bite-sized chunks. If you&#8217;re dealing with the line between business and personal, that may be an easy task. But what if your personal and leisure identities overlap? How do you categorize, for example, your love of a site like <a href="http://www.dogster.com">Dogster</a> &#8211; is that personal, or is it leisure? Do you even <i>need</i> a leisure <i>persona</i>? The easiest way to figure that out is to look at your Dogster identity as though you were a stranger. Would you want the random Dogster aficionado to Google the alias in your profile and see, for example, your personal MySpace page or your Flickr photostream? If the answer is yes &#8211; if you&#8217;re on Dogster to invite other dog-lovers into your life, or if your life is already all dogs, all the time &#8211; then you probably don&#8217;t need a leisure <i>persona</i>. But if you&#8217;d rather your personal life and your hobbies remained at least superficially separate, you&#8217;d do well to use a distinct identity for each one.</p>
<h3>Social Bookmarking: Mark &#8216;Em All, Let the Internet Sort &#8216;Em Out</h3>
<p>If you&#8217;re going to use any sort of blogroll on your sites (and who doesn&#8217;t, these days?), you&#8217;ll want an easy way to sort the different links to correspond with your different identities. One of the easiest ways to do that is by using a social bookmarking service like Ma.gnolia or Del.icio.us. Just make sure you tag religiously and tag well, and you&#8217;re good to go. Truly compartmentalized people like me may even use different accounts for personal vs. business links, but within each account I use tags to separate, for example, my parenting links from my catch-all check-out-this-page links.</p>
<h3>Browse in Multiples</h3>
<p>One you&#8217;ve figured out how to define your categories and started the process of separating the personal from the professional, it&#8217;s time to put your browsers to work for you. </p>
<p>Only using one browser? That&#8217;s <i>so</i> last year. The easiest way to segregate one identity from another is to use different browsers for each. That way you can visit the same sites and collect different cookies. That&#8217;s especially useful for internet searches and news portals, but is also good for managing sites like Flickr, which requires a separate login for each alias. Think about it like this: if you want to comment on a friend&#8217;s photo, do you want to use your business login? I&#8217;m too impatient to log in and log out each time I visit a site; with separate browsers, I can stay logged in all the time, even if I use overlapping services.  It&#8217;s also good for web forms and blog comments, for the same reason. You can have each browser remember a different address or e-mail &#8211; home and work, say &#8211; so you don&#8217;t have to re-type it every time.</p>
<p>Also, with separate browsers, you get separate bookmarks. For me, this is key; I don&#8217;t like having to search through lots of different folders to find the bookmark I&#8217;m looking for. Knowing that all my business links are in Firefox (for example) saves me a lot of time. I can set up each browser to open a specific set of bookmarks for me each time I log in, and I can easily manage the follow-up on sites I want to write about.</p>
<p>Yes, I said <i>write</i>. This is an article about blogging, remember? All of these things lead to this next thing: managing your blogs.</p>
<h3>One Blog Per Person(a)</h3>
<p>I&#8217;ve got a lot of blogs. A <a href="http://www.whatcouldbe.com">business blog</a>, a <a href="http://www.cranky-mama.com">mommy blog</a>, and a <a href="http://www.buzzverb.com">fledgling copywriting blog</a>, to name a few. At any given time, I have between ten and twenty tabs open in each of my browsers &#8211; stories I want to read or write about, services I want to check out, links I want to bookmark, reference material and entertainment. How do I keep track of it all?</p>
<p>Since I&#8217;ve assigned my personas different browsers, the first big chunk of work is done for me. I know at a glance that all the tabs I have open in Firefox are related either to writing (for Buzzverb) or design (for What Could Be) while the tabs in Flock are related to parenting, kids, or my new obsession with crafting. This makes it easy to focus my attention on one thing or the other, which in turn means I won&#8217;t be derailed in the middle of writing an article about web design by an amusing parenting anecdote. More importantly, it means I won&#8217;t lose an important link by overloading my brain with too many disparate subjects. </p>
<p>Since I use Flock, posting to my Cranky Mama blog is easy as pie; I just fire up Flock&#8217;s integrated blogging client and go to town. Since my mommy blog is pretty informal and doesn&#8217;t require a lot of editing (or, to be honest, a lot of research), I don&#8217;t miss the more advanced features of a robust desktop client. </p>
<p>For my business blogs, though, I want something with a few more options. I use MarsEdit, although there are dozens of options that are equally useful. Since all my links are open in Firefox, it&#8217;s easy to reference articles and sites, and if I want to find something I looked at a few days ago, my history is relevant to my business persona.</p>
<h3>Don&#8217;t Forget That There Is Only One of You</h3>
<p>Despite all this talk of multiple identities, you&#8217;re still only one person. Don&#8217;t expect that you&#8217;ll be able to maintain daily blogs for each of your <i>personas</i> unless you&#8217;ve got a truly ridiculous amount of time to set aside for blogging. </p>
<p>Decide ahead of time which blog you want to devote the most attention to, and make that your priority. Here are some ideas for managing all that writing:</p>
<ul>
<li>Set deadlines for yourself so that you don&#8217;t leave any of your blogs hanging. If you&#8217;re particularly anal-retentive like me, you may want to use a calendaring service to remind you which days you plan to publish to which blog. Backpack, for example, will send an e-mail each week to remind me to post an article to What Could Be.  I&#8217;m not suggesting that a mild case of OCD is a <i>good</i> thing; I&#8217;m just saying you might as well put it to work for you. Am I right?</li>
<li>Compose entries ahead of time whenever possible; this makes it easy to publish something when your creative energies have run out. </li>
<li>Don&#8217;t underestimate the power of linking. On days when you just <i>can&#8217;t</i> come up with anything to say, put those open tabs to work for you. Tell the world what you&#8217;re reading about. The world will thank you, if by <i>thank you</i> you mean <i>take a look and collectively shrug</i>. (A caveat: make at least a token effort to describe your recommendations using your own words. If you just post a list of links, the other kids on the internet will point at you and laugh.)</li>
</ul>
<p>
<h3>Bring it All Together</h3>
<p>Now that you&#8217;ve got everything all neatly separated, how do you bring together all your myriad online identities? My suggestion is an identity management service like <a href="http://www.claimid.com">ClaimID</a> or an aggregator like <a href="http://www.jaiku.com">Jaiku</a>. ClaimID lets you list every single little bit of information associated with your name and compile the links in one page; you can set privacy levels for each item and arrange by importance (or however else you want). Jaiku lets you enter the RSS feeds for all your many blogs, photo streams, or whatever, and uses all that to create a page which has a constantly-updating, personalized information feed, showing you at a glance where you&#8217;ve been putting your energy. (And no, if you&#8217;re wondering. I get nothing for making these recommendations. Just the inner satisfaction of making good links, and really, isn&#8217;t that what linking is about?)</p>
<h3>Go. Blog.</h3>
<p>Now put all these suggestions to work for you. You&#8217;ve got the tools. You&#8217;ve got the interests. Give it a whirl and see if you can juggle more than one identity. In fact, nothing is stopping you from starting a new blog right now. Go ahead! I&#8217;ll wait.</p>
<p><!-- Technorati Tags Start --></p>
<p>Technorati Tags:<br />
<a href="http://technorati.com/tag/productivity" rel="tag">productivity</a>, <a href="http://technorati.com/tag/organization" rel="tag">organization</a>, <a href="http://technorati.com/tag/aliases" rel="tag">aliases</a>, <a href="http://technorati.com/tag/blogging" rel="tag">blogging</a>, <a href="http://technorati.com/tag/identity" rel="tag">identity</a>, <a href="http://technorati.com/tag/blog%20juggling" rel="tag">blog juggling</a>
</p>
<p><!-- Technorati Tags End --></p>
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		<title>Publish &amp; Prosper: Blogging for your Business</title>
		<link>http://www.couldbestudios.com/rants-and-raves/publish-prosper-blogging-for-your-business/</link>
		<comments>http://www.couldbestudios.com/rants-and-raves/publish-prosper-blogging-for-your-business/#comments</comments>
		<pubDate>Fri, 03 Nov 2006 18:31:07 +0000</pubDate>
		<dc:creator>couldbe studios</dc:creator>
				<category><![CDATA[rants and raves]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=51</guid>
		<description><![CDATA[We were lucky enough to snag a copy of Publish &#38; Prosper: Blogging for your Business from the folks behind the Blog Business Summit. Graphically, the bookâ€™s lovely: slick and well organized, the type is easy on the eye and the images are crisp and informative. This can be hard to do with screenshots, especially [...]]]></description>
			<content:encoded><![CDATA[<p><a id="lnx0" name="evtst|a|0321395387" href="http://www.amazon.com/exec/obidos/redirect?link_code=as3&amp;path=ASIN/0321395387&amp;tag=texturadesign-20&amp;camp=211189&amp;creative=373489" title="Amazon.com"><img src="http://www.blogbusinessbook.com/images/pnp_med.jpg" class="postpic" align="left" /></a>We were lucky enough to snag a copy of <a href="http://www.blogbusinessbook.com/about_the_book.htm"><em>Publish &amp; Prosper: Blogging for your Business</em> </a>from the folks behind the <a href="http://blogbusinesssummit.com/">Blog Business Summit</a>.</p>
<p>Graphically, the bookâ€™s lovely: slick and well organized, the type is easy on the eye and the images are crisp and informative. This can be hard to do with screenshots, especially in grayscale, so kudos to the design team. The title page is a clever graphical representation of a browser window, complete with stylized scrollbar. It gets its point across perfectly while not succumbing to gimmicks.</p>
<p>Content-wise, this is definitely aimed at the entry-level blogger. The concept of blogging is explained, and the authors give an overview of popular blogging platforms and the pros and cons of hosted blogging vs. a root install. Useful for the blogging novice, but old hat to many of us.</p>
<p>The chapters on design and getting started are full of good ideas, as well as some questionable ones (â€œRemember that blogs are meant to be more casual and relaxed,â€ the authors opine in Chapter 4:Designing for Readers, â€œand you should use soft, earthy, warm colors like orange and green,â€ prompting a universal groan from the Web 2.0-saturated blogosphere).</p>
<p>The seasoned blogger will find little useful information in much of this book, which I think is a mistake; lots of us found out about the book from the Blog Business Summit website, which suggests a certain level of blog-related savvy. True, the â€œBeyond Bloggingâ€ chapter has some valuable information on content on demand, microformats and mashups, but that chapter alone probably wouldnâ€™t justify the purchase price.</p>
<p>Verdict: Blogging for Your Business is indispensable for anyone taking the first plunge into the blogosphere; experienced users should wait for the sequel.</p>
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		<title>the buzz on buzzverb</title>
		<link>http://www.couldbestudios.com/news/the-buzz-on-buzzverb/</link>
		<comments>http://www.couldbestudios.com/news/the-buzz-on-buzzverb/#comments</comments>
		<pubDate>Thu, 02 Nov 2006 06:07:11 +0000</pubDate>
		<dc:creator>couldbe studios</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=50</guid>
		<description><![CDATA[The couldbe studios site: almost live. Want to be notified the moment it&#8217;s ready to go? Sign up for our handy-dandy newsletter. There&#8217;s a link in the sidebar. Nothing is stopping you. Jumping the gun on our main site launch is the unveiling of our newest service. That&#8217;s right, folks &#8211; couldbe studios is already [...]]]></description>
			<content:encoded><![CDATA[<p>The <a href="http://www.couldbestudios.com">couldbe studios</a> site: almost live. Want to be notified the moment it&#8217;s ready to go? Sign up for our handy-dandy newsletter. There&#8217;s a link in the sidebar. Nothing is stopping you.</p>
<p>Jumping the gun on our main site launch is the unveiling of our newest service. That&#8217;s right, folks &#8211; couldbe studios is already producing offspring. Can it be long before we start talking about diapers and preschools?</p>
<p><a href="http://www.flickr.com/photos/couldbe/286562419/" title="Photo Sharing"><img src="http://static.flickr.com/105/286562419_6385857260_m.jpg" width="240" height="210" alt="buzzverb" class="postpic" align="left"></a>Like I was saying: <a href="http://www.buzzverb.com">Buzzverb</a> launched today! Buzzverb is the answer to your prayers, assuming you pray for good copywriting. Who doesn&#8217;t, really? We&#8217;re excited, because it means we can flex our writing muscle for creating more than just code. </p>
<p>Since November is <a href="http://www.nanowrimo.org/">National Novel Writing Month</a>, and in honor of our auspicious launch, Buzzverb has decided to bring you 30 days of links to the best writing resources on the web. 30 links in 30 days! Whether you&#8217;re doing NaNoWriMo or not, this isn&#8217;t something you&#8217;ll want to miss.</p>
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		<title>bye-bye, blogger&#8217;s block</title>
		<link>http://www.couldbestudios.com/couldbe-studios/bye-bye-bloggers-block/</link>
		<comments>http://www.couldbestudios.com/couldbe-studios/bye-bye-bloggers-block/#comments</comments>
		<pubDate>Thu, 19 Oct 2006 05:00:42 +0000</pubDate>
		<dc:creator>couldbe studios</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=47</guid>
		<description><![CDATA[Contrary to our name, which is all about the possibilities, we&#8217;ve been having the blog version of writer&#8217;s block over here. Notes have been taken, read later, and discarded. Tabs have been opened (oh, the tabs which have been opened) and ignored until our browser crashed or our system needed a reboot (half of us [...]]]></description>
			<content:encoded><![CDATA[<p>Contrary to our name, which is all about the possibilities, we&#8217;ve been having the blog version of writer&#8217;s block over here. Notes have been taken, read later, and discarded. Tabs have been opened (oh, the tabs which have been opened) and ignored until our browser crashed or our system needed a reboot (half of us use OSX so it doesn&#8217;t happen very often, but it <i>does</i> happen). Research has begun on various and sundry topics, only to be abandoned once it became clear that we are not experts on, say, venture capital or auctions. This is a problem lots of business bloggers face. How can you be regarded as an expert in your field if there are gaps in your knowledge?</p>
<p>We have a secret for you: experts aren&#8217;t experts on everything. Here are our tips for banishing blogger&#8217;s block (oh, the alliteration) and jump-starting your writing career.</p>
<p>1. <b>Get rid of qualifiers.</b> Read through your post and take out any instances of &#8220;I think&#8221; and &#8220;In my opinion.&#8221; You know more than you think you do; sound like it.</p>
<p>2. <b>Post something. Anything.</b> A stale blog is a dead blog, and by the time you&#8217;ve come back into the fray your readers may not be reading anymore. </p>
<p>3. <b>Stick with what you know.</b> You started your blog for a reason, right? Maybe you&#8217;re working for a mega-corporation; maybe you&#8217;re starting your own business. The everyday things that annoy or inspire you are ideal post fodder.</p>
<p>4. <b>Make a list.</b> Look at us, taking our own advice! Lists are a great way to cut knowledge into tasty bite-sized morsels. Good for everyone, and diet-friendly too.</p>
<p>And, finally:</p>
<p>5. <b>Take five.</b> Or, more acurately, twenty-four &#8211; hours, that is. Close your blog editor, turn off your RSS feeds, give your computer a well-earned day off. It&#8217;s easy to get bogged down and lose sight of what inspires you. Taking a break can clear your mind and make that post you&#8217;ve been stressing about come out of hiding.</p>
<p>Once you&#8217;re ready to fire up your laptop and try again, there are some great articles out there to get you going. Copyblogger has <a href="http://www.copyblogger.com/5-simple-ways-to-open-your-blog-post-with-a-bang/">5 Simple Ways to Open Your Blog Post</a>, which has some great advice for hooking your readers. Functioning Form passes along some semantics to avoid in <a href="http://www.lukew.com/ff/entry.asp?405">Dead Words Walking</a>. Finally, LifeDev titles a post <a href="http://lifedev.net/2006/10/best-blogging-advice/">The Best Blogging Advice Ever. Period.</a> and with a statement like that, how can we not believe?</p>
<p>Take it from us: blogger&#8217;s block is a pain in the ass. But, just like an actual pain, you&#8217;ll feel a lot better once you walk it off.</p>
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		<title>Blogging Your Business</title>
		<link>http://www.couldbestudios.com/couldbe-studios/blogging-your-business/</link>
		<comments>http://www.couldbestudios.com/couldbe-studios/blogging-your-business/#comments</comments>
		<pubDate>Wed, 28 Jun 2006 06:08:31 +0000</pubDate>
		<dc:creator>Jessica</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/archives/33</guid>
		<description><![CDATA[The new generation of web users expects more than just a digital brochure. They &#8211; we &#8211; aren&#8217;t even satisfied with a reasonably attractive site promoting a reasonably useful product. The internet has evolved into a community-based entity. It&#8217;s not enough to be user friendly. You&#8217;ve actually got to be friends with your users. Enter [...]]]></description>
			<content:encoded><![CDATA[<p>The new generation of web users expects more than just a digital brochure. They &#8211; we &#8211; aren&#8217;t even satisfied with a reasonably attractive site promoting a reasonably useful product. The internet has evolved into a community-based entity. It&#8217;s not enough to be user friendly. You&#8217;ve actually got to be friends with your users.</p>
<p>Enter the business blog, in all its shiny Web 2.0 goodness. Blogs give a much-needed friendly face to the anonymity of the internet. More importantly, they offer a connection. Which would you rather read &#8211; a polished press release, or a note from the CEO? I guess a better question would be: a note from the CEO, or a play-by-play by the chick in cubicle 6? Because maybe you wouldn&#8217;t want to buy something from the CEO, but that chick sounds just like your best friend from high school, and she just said the funniest thing about her boss, and hey, there&#8217;s an RSS feed. And viola &#8211; the seed is planted.</p>
<p>But how social is too social? At heart, I&#8217;m still a 90s sort of girl. Keeping a blog where clients can see it? What if I get <a href="http://www.urbandictionary.com/define.php?term=dooced">Dooced</a>? (Then again, <a href="http://www.dooce.com">Dooce</a> now supports her family with her blog, so maybe that&#8217;s not so bad.) No one wants to click on a company blog and hear about someone&#8217;s sick grandmother or latest trip to the mall &#8211; yet, surprisingly, some businesses blog about just that. </p>
<p>Here&#8217;s the thing: there&#8217;s human, and then there&#8217;s too human. Learning about the inner workings of a company is interesting; learning about the inner workings of someone&#8217;s love life is voyeurism. (Unless you&#8217;re blogging about a dating service; then it&#8217;s interesting <i>and</i> voyeuristic.)</p>
<p>Finding the right balance of personal and professional is hard. You&#8217;ll hear all sorts of advice about identifying your target audience and using the blogging phenomenon to market your business, but if you&#8217;re thinking in marketing terms? Your blog will most likely fail. People know when they&#8217;re being solicited. A blog isn&#8217;t the right place for a sales pitch. Talk about your what you do, sure, but save the selling for the product page.</p>
<p>Readers of your blog are looking for one of three things: information about your product or service, information about your area of expertise, or entertainment. Of the three, entertainment is the hardest to achieve. Don&#8217;t <i>try</i> to be clever. If witty repartee doesn&#8217;t come naturally to you, stick to what you know. Write about what your product does. Write about what your product doesn&#8217;t do. Write about the day-to-day operation of your business, or the cool new thing you&#8217;re working on, or the problem you&#8217;ve just solved. Respond to feedback and leave feedback of your own.</p>
<p>Above all, make your readers feel like they&#8217;re part of the experience. People are much more likely to use your service if they &#8220;know&#8221; the people behind it. It&#8217;s all about connections.</p>
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		<title>Welcome</title>
		<link>http://www.couldbestudios.com/news/welcome/</link>
		<comments>http://www.couldbestudios.com/news/welcome/#comments</comments>
		<pubDate>Mon, 08 May 2006 08:15:37 +0000</pubDate>
		<dc:creator>Jessica</dc:creator>
				<category><![CDATA[couldbe studios]]></category>
		<category><![CDATA[news]]></category>
		<category><![CDATA[blogging]]></category>

		<guid isPermaLink="false">http://whatcouldbe.com/blog/?p=3</guid>
		<description><![CDATA[We live and breathe design; why not share some of that with you? We promise to brush our teeth first. Finding what&#8217;s actually useful in a sea of internet apps and programs can be daunting. Web 2.0? Moblogging? Web-based desktops? The future of internet design may be bright, but at times it&#8217;s blinding. Keep your [...]]]></description>
			<content:encoded><![CDATA[<p>We live and breathe design; why not share some of that with you? We promise to brush our teeth first.</p>
<p>Finding what&#8217;s actually useful in a sea of internet apps and programs can be daunting. Web 2.0? Moblogging? Web-based desktops?  The future of internet design may be bright, but at times it&#8217;s blinding. Keep your eye trained here for articles, updates, and design advice.</p>
<p>Don&#8217;t feel that motivated? Check out <a title="CouldBe Studios" href="http://www.couldbestudios.com">CouldBe Studios</a> for ready-made and custom website templates, logo designs, and graphics.</p>
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